Asheville Brewery: Methods For Newcomers

The mission of UpCountry Brewing is to help produce wonderful experiences and share our passion in crafting beer, local music and more. We do this by focusing on the Carolina mountain region where we are currently residing.

Known as a community driven brewery, West Asheville taproom is the perfect place to plan your next adventure while catching up with your family and friends. With a large backyard, intimate setting indoors and also a big space for live local music, UpCountry Brewing may offer a wide range of beer styles while supplying a brewpub food menu for the locals and visitors.

UpCountry Brewing was set up in 2016 by John Cochran, referred to as a craft beer industry veteran since the 1990's. John has worked many beer-related jobs in his 20+ years in brewing (including co-founding Terrapin Beer Company), and he is excited to acquire back to his roots by providing a small, local brewery with a spotlight on fun times, good friends, and terrific beers.

UpCountry Brewing is a taproom, brewery and a music venue that you can find at 1042 Haywood Road in West Asheville. We like to state that we brew our beer in "West, West Asheville," as it is the brewery located furthest west before leaving Beer City itself.

Best Brew Pub In Asheville

Beer

UpCountry Brewing provides numerous types of beer styles, including saisons, IPAs, sours, porters, stouts, and more. With twenty of its own beers on tap, the brew house is consistently thinking about and making new beers for Asheville to enjoy. UpCountry Brewing can offer flights, pints, goblets and also a 22-once pour in the taproom. In addition, the brewery has beer to go for buy! Beer to go includes a growler with your choice of beer, or cans of the Mangose, UpCo Lager, Hop Dread Red IPA, or Bogey Free Session IPA. Along with the taproom, the beer of UpCountry might be located in various towns and supermarkets, bottle shops and bars positioned in Asheville, along with the towns like Woodfin, Waynesville, Canton, Candler, Black Mountain, Arden, Hendersonville, Weaverville, and neighboring areas.

We have our extensive beer list that's suitable for beer nerds everywhere. We value creativeness and daring recipes as well as those go-to, easy drinking styles that any individual can enjoy. We are infusing a lot of our brews with various syrups and flavors that may provide an additional creative kick. The brewery also has a Randall for infusions and a pilot brew system to help take the brewing a step further. We are focusing on experimentation and seeing the deliciousness that we can produce using the knowledge from every brewer.

In addition to providing delicious beer, UpCountry has red and white wines as well as a full liquor bar of whiskey, vodka, gin, tequila, and other spirits for everybody to enjoy. You do not have to be a full-on beer geek in order to enjoy our alcohol since we have alternatives for everybody. In addition to liquor, UpCountry provides craft signature cocktails that rotate through the year according to the season.

Food

In addition to brewing and selling delicious beer, UpCountry provides a full food menu featuring appetizers, pizzas, burgers, salads, hot dogs, soups, and even meals for dogs. If you love sweets, we have got different dessert alternatives available for you. Our wide menu variety provides something for everybody! We are also vegan and gluten-free friendly. Whatever your dietary restrictions, we'll do our best to accommodate you! We have plenty of alternatives for the entire family, as well as kid-friendly and dog friendly menu for family and friends to enjoy.

Once you have worked up an appetite by hiking at the Blue Ridge Parkway or floating down the French Broad River, UpCountry is the perfect place to meet with your friends and satisfy your hunger. After devouring your lunch, dinner, or snack, enjoy corn hole or one of the many activities we have scheduled at the brewery. Apart from live music, we have a yoga class during Sunday, music bingo on Wednesday and local pint nights on Thursdays.

Community

Each month, UpCountry selects a different local nonprofit to represent their 'Miracle Pint Night' each Thursday. UpCountry has worked with organizations such as Friends of the Smokies, Habitat for Humanity, LEAF, Asheville Humane Society, and The Rainbow School. On Thursdays, UpCountry hosts the pint night with a unique glass that varies week by week. Buyers can purchase a featured beer and they could also keep the glass, with 10 percent profit going to the featured nonprofit. At UpCountry, community is absolutely essential and these pint nights could be a method for the brewery to provide back.

Local Art And Music

UpCountry Brewing is definitely supporting local art and music in Asheville and all the neighboring areas such as Black Mountain, Woodfin, East Asheville, and the River Arts District.

In house, UpCountry hosts a local artist of the month with Bad Craft, an artist shop in Black Mountain, NC. The brewery showcases one artist each month to show their artwork in UpCountry's taproom for display as well as for buy. Apart from a month long campaign, every artist will get a delegated Pint Night at the brewery and Bad Craft. The artist of the month can show and discuss their work and a pint glass feature the work of the artist could be available. UpCountry values the support of local art, music, and beer, and will continue to exhibit their support for all of these avenues of Asheville. Community and business relationships are incredibly essential to UpCountry's owner, John Cochran, as well as the UpCountry staff, so the brewery anticipates continue Pint Nights like these to support!

Music

UpCountry brewing is proud to provide live, local music almost every night. If you will take your family and friends members to tourist spots such as Biscuit Head, Nine Mile, and Rocky's Hot Chicken Shack, you can always bring them to UpCountry for a night of Bluegrass, Music bingo, Open Mic, and live local music. We love hosting solo musicians like Dave Desmelik, Anya Hinkle, Old Sap, Stephen Horvath, Robin Lewis, Nikki Forbes, Scott Stetson, and more. We are even hosting those Jerry Garcia and Grateful Dead Tributes. It will include different bands such as The Dirty Dead, The Paper Crowns and Phuncle Sam. We also have other bands that we love to host like The Junk Drawer, Mama Danger, the Free Wheelin' Mamas, Cat and Crow, Kaizen with Jeff Sipe, Astral Plainsmen, Cyndi Lou and The Wish to, Sirius B., Moonlight Street Folk, The Dirty Badgers, and several more.

Apart from live music, it is not a secret that UpCountry Brewing is a bunch of hardcore Phish fans. The brewery is well-known for live streaming music, but is extra attentive to when Phish plays. They pull down the big projection screen to stream the show and clear the chairs and tables in the music room so everybody can dance. Other live streams the brewery is noted for include Widespread Panic, Dead and Co., and Umphrey's McGee. UpCountry encourages Asheville to bring some friends, enjoy some brews, and boogie!

To learn what is happening, you can check our website and social network pages. We are sure to have something that appeals to everybody. Our social handle is simply @upcountrybrew and we might be found on Facebook, Twitter, and Instagram.

We provide all our music with no cover charge. UpCountry doesn't wish to limit the live music to have a cover charge, which is the reason why our events are free to public.

Family Friendly/Outdoor Focused

UpCountry Brewing is well noted for being family and kid friendly. We have a massive outdoor patio space with games for the kiddos as well as a cornhole set for family and friends to enjoy. Our patio as well as courtyard are also dog friendly.

At UpCountry Brewing, we think that beer and the outdoors go together. UpCountry Brewing always value the outdoor activities that Asheville may offer from floating down the river to trying the mountain trail. Our outdoor area is a favorite hangout spot for Asheville residents and visitors alike.

LOCALS AND VISITORS

UpCountry Brewing values being that brewery nested in West Asheville for locals to enjoy as well as a stop right off of Interstate 40 for tourists and visitors. It is located on Haywood Road in West Asheville and it is encompassed by thousands of neighbors and are very proud to be their "neighborhood bar" for parties, gatherings or simply having beer with friends.

You should think of UpCountry when you have exited Highway 26 and you coming up to Patton, but you need to think of UpCountry when you are looking for the best beer. We are right across from our good friends at The Odditorium, a West Asheville staple that you should totally have a look at before or after you're at our place.

For tourists or just for those passing through, UpCountry provides a welcoming and personable experience. We have friendly and knowledgeable staff so we all know all about beer. Our beer-tenders are able to provide suggestions depending on the kinds of beer you and your friends enjoy. After all, you did venture to the Beer City Capital of the United States!

Tours

UpCountry Brewing provides beer tours by special request. Just check our website for information! In addition to beer tastings and a tour of the new taproom, you will receive a guided tour of the brew house and as well as a 'Beer 101' crash course in the way to make and produce beer. Apart from the beer making procedure, you can understand the equipment of UpCountry Brewing and how every beer is brewed along with the recipe invention to kegging out the finished product.

Do you want to stop by Asheville for a visit? You can connect to Asheville Brewery Tours or LEAP Frog tours for a guided tour of UpCountry Brewing along with no less than 2 other breweries. By using these tours to multiple breweries in your community, you will discover the difference between the different brew house in terms of production, size, beer styles and more.

Merchandise

While you're here, make sure you pick up some merchandise! UpCountry provides t-shirts, hats, patches, caribeaner mugs, pint glasses, growlers, and more for buy. And, of course, don't forget your beer to go! We provide growlers and cans for your adventures, whether it be at your house, on the river, or at a campsite.

Good Beer Hunting

UpCountry's latest logo re-design has been first class thanks to friends at Good Beer Hunting in Chicago, IL. Designers Michael Kiser, Cooper Foszcz, and Mike Duesenberg have done an outstanding job with designing the labeling artwork for UpCountry's Hop Dread, Mangose, Isoprene Hazy IPA, and UpCo Mountain Lager. There are several more canning designs on the way, so stay tuned for what UpCountry and Good Beer Hunting come up with!

Georgia Bulldogs

For those who don't know, UpCountry Brewing's owner, John Cochran, is a DAWG Alum! UpCountry has become a go-to spot in Asheville for watching the Georgia Bulldogs games. Keep an eye out, because Cochran will wear his jersey.

Private Parties

UpCountry has hosted wedding rehearsals, private events, catering events, and birthday celebrations in the past. Plan yours here! The floor layout of UpCountry is quite unique since we have 2 separate spaces to enjoy your special event. Whether this is a graduation celebration, an out of town get together or an office party, we got you covered.

Outside Festivals And Fun

Asheville has a lot of cool places that you can visit. Asheville is the your house for various festivals too. UpCountry already made an appearance at various festivals like Burning Can, Asheville Beer Festival, Oktoberfest, Beer City Festival, Battle of the Burger, Brewgrass, Asheville Beer Expo, and more. UpCountry always participates in anything that might allow the people to try our delicious beer.

In Summary

UpCountry Brewing focuses on local support through art, music and nonprofit. The bottom line is that the passion of UpCountry Brewing for crafting beer along with a memorable experience for family, friends and others might make it a great place to drink beer.

Whether you take this beer to the mountains or it takes you, we'll see you there.



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