Inside Major Requirements When Looking At West Asheville Brewery

UpCountry Brewing's mission is to create brilliant experiences while sharing our passion for craft beer, local music, and for getting outside. We accomplish this by focusing on the Carolina mountain region where we live and play.

As a community oriented brewery, our West Asheville taproom is the ideal spot to plan your next adventure while catching up with family and friends. With a large backyard, intimate indoor seating, and a generous space for live local music, UpCountry Brewing serves a number of craft beer styles while supplying a full brewpub food menu for locals and visitors alike.

UpCountry Brewing was founded in 2016 by John Cochran, a craft beer industry veteran since the mid-1990's. John already has plenty of beer-related jobs within his 20 years in brewing and he is very excited to get back to his roots by supplying a small, local brewery focusing on good friends, wonderful beers and fun times.

UpCountry Brewing is a brewery, taproom, and music venue found at 1042 Haywood Road in West Asheville. We like to say that we brew our beer in "West, West Asheville," as it is the brewery located furthest west before leaving Beer City itself.

Asheville Beer

Beer

UpCountry Brewing offers a number of beer styles, including saisons, IPAs, sours, porters, stouts, and more. We have over 20 types of beers on tap and we are still seeking to create new beers that everyone will undoubtedly enjoy. UpCountry Brewing will offer goblets, pints, flights and a 22-ounce pour in the taproom. Also, the brewery has beer to go ready for purchase. Beer to go would include a growler with your choice of beer or cans of the Mangose, UpCo Lager, Hop Dread Red IPA, or Bogey Free Session IPA. In addition to availability in the taproom, UpCountry's beer may be found all over town in various grocery stores, bottle shops, and bars in Asheville, including towns like Woodfin, Waynesville, Canton, Candler, Black Mountain, Arden, Hendersonville, Weaverville, and surrounding areas.

We also have our extensive beer list that's the best for beer nerds everywhere. We value creativity and daring recipes as well as those go-to, easy drinking styles that any person can enjoy. We have been infusing a lot of our brews with various syrups and flavors which will offer an extra creative kick. The brewery also includes a Randall for infusions and also a pilot brew system to take the brewing one step further. We are all about experimenting and seeing what deliciousness we can create using the knowledge from each brewer!

Apart from this, we offer delicious beer and UpCountry also offers red and white wines and a full liquor bar of gin, vodka, whiskey, tequila and others. We have choices for everyone so you do not have to be a hard-core beer expert in order to enjoy our alcohol. In addition to liquor, UpCountry offers craft signature cocktails that rotate throughout the year according to the season.

Food

In addition to brewing and selling delicious beer, UpCountry offers a full food menu featuring appetizers, pizzas, burgers, salads, hot dogs, soups, and even meals for dogs. If you love sweets, we've got different dessert choices available for you. Our wide menu variety offers something for everyone! We're also vegan and gluten-free friendly. Even if you're actually on a diet, we are going to do everything to accommodate you. We have plenty of choices for the whole family, as well as kid-friendly and dog friendly menu for friends and family to enjoy.

When you've worked up an appetite hiking the Blue Ridge Parkway or floating down the French Broad River, UpCountry is the ideal place to meet up with friends or family and satisfy your hunger. After you eat your dinner, lunch or snack, you can always try our corn hole and other activities scheduled at the brewery. In addition to live music, we host a yoga class on Sunday mornings, music bingo on Wednesdays, and local pint nights on Thursdays.

Community

Every month, UpCountry can be picking a local nonprofit to represent their "Miracle Pint Night" every Thursday. UpCountry already worked various organizations like Smokies, Habitat for Humanity, LEAF, Asheville Humane Society, and The Rainbow School. On Thursdays, UpCountry will host the pint night with a unique glass which will be changed every week. Consumers can buy a featured beer and they can also keep the glass, with 10 percent profit going to the featured nonprofit. At UpCountry, community is undoubtedly important and the pint nights can be an excellent strategy to give back.

Local Art And Music

UpCountry Brewing is always supporting local art and music in Asheville and the surrounding areas like Black Mountain, Woodfin, East Asheville, and the River Arts District.

In house, UpCountry hosts a local artist of the month with Bad Craft, an artist shop in Black Mountain, NC. The brewery showcases one artist each month to display their artwork in UpCountry's taproom for display as well as for purchase. In addition to a month long campaign, each artists gets a designated Pint Night at the brewery as well as at Bad Craft. The artist of the month can present and also discuss their work along a pint glass featuring the work of the artist. UpCountry will invariably value the support of local music, art and beer and they're going to continue to support all of these. Community and business relationships are important for John Cochran, the owner of UpCountry, together with the support of the staff so the brewery will invariably anticipate continue the Pint Nights.

Music

UpCountry brewing is proud to offer live, local music almost every night. If you will take your friends and family members to tourist spots like Biscuit Head, Nine Mile, and Rocky's Hot Chicken Shack, you can always bring them to UpCountry for a night of Bluegrass, Music bingo, Open Mic, and live local music. We love hosting solo musicians like Dave Desmelik, Anya Hinkle, Old Sap, Stephen Horvath, Robin Lewis, Nikki Forbes, Scott Stetson, and more. We even host those Jerry Garcia and Grateful Dead Tributes. It is going to include various bands like The Paper Crowns, The Dirty Dead and Phuncle Sam. We're also hosting other bands like Mama Danger, Cat and Crow, Astral Plainsmen, Sirius B., The Dirty Badgers, The Junk Drawer, The Free Wheelin' Mamas, Kaizen with Jeff Sipe, Cyndi Lou and The Want to, Moonlight Street Folk and more.

Apart from live music, it is not a secret that UpCountry Brewing is a bunch of hardcore Phish fans. The brewery is well-known for live streaming music, but is extra attentive to when Phish plays. They're going to pull down the big projector screen in order to stream the show and clear all the chairs and tables in the music room so everyone can dance freely. Other live streams the brewery is noted for include Widespread Panic, Dead and Co., and Umphrey's McGee. UpCountry motivates Asheville to bring some friends, enjoy some brews, and boogie!

Check our website or social media pages for what we have going on. We're sure to have something that appeals to everyone. Our social handle is simply @upcountrybrew and we may be found on Facebook, Twitter, and Instagram.

We offer all of our music with NO cover charge. UpCountry doesn't want to limit live music to having a cover charge, which is why all of our events are free to the public.

Family Friendly/Outdoor Focused

UpCountry Brewing is noted for being family and kid friendly. We have a huge outdoor patio space with games for the kiddos as well as a cornhole set for family and friends to enjoy. Our patio and courtyard are dog friendly, so bring the pup too!

At UpCountry Brewing, we believe that beer and the outdoors go hand in hand. UpCountry values the outdoor activities that Asheville has to offer, everything from floating down the river to tackling a strenuous mountain trail. Our outdoor space is a favorite hangout spot for Asheville residents and visitors alike.

LOCALS AND VISITORS

UpCountry Brewing is undoubtedly a brewery that you can stay at in West Asheville and it is a great place to visit. Located on Haywood Road in West Asheville, we are surrounded by thousands of neighbors and are proud to be their 'neighborhood bar' for parties, large gatherings, or simply having a beer with friends.

You need to think of UpCountry once you have exited Highway 26 and you coming up to Patton, but you have to think of UpCountry when you're searching for the best beer. We're just right across The Odditorium, which is actually a West Asheville staple that you can visit before or after you come to our place.

For tourists or just for those passing through, UpCountry offers a welcoming and personable experience. Our staff is friendly and Cicerone certified, meaning we are knowledgeable in all things beer! Our beer-tenders are able to offer suggestions based on the types of beer you and your friends enjoy. It is referred to as the Beer City Capital of the United States.

Tours

UpCountry Brewing offers beer tours by special request. Just check our website for info! In addition to beer tastings and a tour of the new taproom, you will obtain a guided tour of the brew house and as well as a 'Beer 101' crash course in how to make and produce beer. Apart from the beer making process, you can know the equipment of UpCountry Brewing and how every beer is brewed along with the recipe invention to kegging out the finished product.

Stopping by Asheville for a visit? Interact with Asheville Brewery Tours or LEAP Frog tours for a guided tour of UpCountry Brewing alongside at least two other breweries in the area. Utilizing these tours is a great strategy to tour multiple breweries in the area while learning how each brew house is different from the last in terms of size, production, beer styles, and more.

Merchandise

While you're here, be sure you pick up some merchandise! UpCountry offers t-shirts, hats, patches, caribeaner mugs, pint glasses, growlers, and more for purchase. And, of course, don't forget your beer to go! We offer growlers and cans for your adventures, whether it be at home, on the river, or at a campsite.

Good Beer Hunting

UpCountry's latest logo re-design have been the best and it is all thanks to Good Beer Hunting in Chicago, IL. Designers Michael Kiser, Cooper Foszcz, and Mike Duesenberg have done an exceptional job with designing the labeling artwork for UpCountry's Hop Dread, Mangose, Isoprene Hazy IPA, and UpCo Mountain Lager. There are tons of canning designs on the way so you should stay tuned.

Georgia Bulldogs

For those who don't know, UpCountry Brewing's owner, John Cochran, is a DAWG Alum! UpCountry has become a go-to spot in Asheville for watching the Georgia Bulldogs games. Keep an eye out, because Cochran will wear his jersey.

Private Parties

UpCountry has hosted wedding rehearsals, private events, catering events, and birthday parties in the past. Plan yours here! UpCountry's floor layout is unique because we have two separate spaces for you to enjoy your special event. Whether this is a graduation celebration, an out of town get together or an office party, we undoubtedly have you covered.

Outside Festivals And Fun

Asheville has so a lot of cool places to check out, specifically in the beer-related scene. Asheville is also referred to as a home for different festivals. UpCountry made an appearance at different festivals like Burning Can, Asheville Beer Festival, Oktoberfest, Beer City Festival, Battle of the Burger, Brewgrass, Asheville Beer Expo, and more. UpCountry always participates in anything that might permit the people to try our delicious beer.

In Summary

UpCountry Brewing places value on local support through music, art, and nonprofit. Bottom line is that UpCountry's passion for craft beer coupled with a memorable experience with friends, family, and the outdoors makes it a wonderful place to grab a beer with friends.

Whether you take this beer to the mountains or it takes you, we are going to see you there.



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