Necessary Factors When Considering West Asheville Brewery

The mission of UpCountry Brewing is to help develop wonderful experiences while we're expressing our passion to local music, crafting beer and more. We could do this by concentrating on the Carolina mountain region where we're located. West Asheville taproom is absolutely the best place for you to plan your next adventure and to catch up with friends and family members as it's a community oriented brewery.

We've got an intimate indoor setting, big backyard and also a huge space for live local music so UpCountry Brewing can offer a variety of beer styles while also providing a full brewpub food menu for locals and visitors.

UpCountry Brewing started in 2016 by John Cochran, who is referred to as craft beer industry veteran. John has already worked alongside a lot of beer-related jobs for more than 20 years in his brewing experience and he is fired up to go back to his roots and make a small, local brewery that concentrates on wonderful beers, fun times and best friends. UpCountry Brewing may be seen in 1042 Haywood Road in West Asheville and this is a taproom, brewery and a music venue.

Formerly Altamont

Beer

UpCountry Brewing offers a number of beer styles, including saisons, IPAs, sours, porters, stouts, and more. With twenty of its own beers on tap, the brew house is consistently thinking about and making new beers for Asheville to enjoy. UpCountry Brewing will offer goblets, pints, flights and a 22-ounce pour in the taproom. Also, the brewery has beer to go ready for purchase. Beer to go would include a growler with your selection of beer or cans of the Mangose, UpCo Lager, Hop Dread Red IPA, or Bogey Free Session IPA. Along with the taproom, the beer of UpCountry may be seen in different towns and grocery stores, bottle shops and bars located in Asheville, together with the towns like Woodfin, Waynesville, Canton, Candler, Black Mountain, Arden, Hendersonville, Weaverville, and surrounding locations.

We've got our extensive beer list that's ideal for beer nerds everywhere. We value creativity and daring recipes in addition to those go-to, easy drinking styles that any individual can enjoy. We've recently been infusing some of our brews with different syrups and flavors for an extra creative kick. The brewery also has a Randall for infusions and a pilot brew system to help take the brewing a step further. We're concentrating on experimentation and seeing the deliciousness that we can create using the knowledge from every brewer.

Along with providing delicious beer, UpCountry has red and white wines in addition to a full liquor bar of whiskey, vodka, gin, tequila, and other spirits for everyone to enjoy. You don't need to be a full-on beer expert to be able to enjoy our alcohol since we've got choices for everyone. Apart from liquor, UpCountry can offer signature cocktails which could rotate throughout the year based on the season.

Food

Along with brewing and selling delicious beer, UpCountry offers a full food menu featuring appetizers, pizzas, burgers, salads, hot dogs, soups, and even meals for dogs. We even have dessert choices for the individuals who love sweets. Our wide menu variety offers something for everyone! We're also vegan and gluten-free friendly. Whatever your dietary restrictions, we will do our best to accommodate you! We've got plenty of choices for the entire family and we're kid and dog friendly that you can enjoy.

When you have worked up an appetite by hiking at the Blue Ridge Parkway or floating down the French Broad River, UpCountry is the ideal place to talk with your friends and satisfy your hunger. After devouring your lunch, dinner, or snack, enjoy corn hole or one of the many activities we've got scheduled at the brewery. Apart from live music, we've got a yoga class during Sunday, music bingo on Wednesday and local pint nights on Thursdays.

Community

Each month, UpCountry selects a different local nonprofit to represent their 'Miracle Pint Night' each Thursday. UpCountry has worked with organizations like Friends of the Smokies, Habitat for Humanity, LEAF, Asheville Humane Society, and The Rainbow School. On Thursdays, UpCountry hosts the pint night with a unique glass that varies week by week. Consumers will surely buy a featured beer and they can keep the glass. The ten percent of the sales will be going to the nonprofit orgs. At UpCountry, community is absolutely important and these pint nights will be a way for the brewery to give back.

Local Art And Music

UpCountry Brewing is always supporting local art and music in Asheville and the surrounding locations like Black Mountain, Woodfin, East Asheville, and the River Arts District.

In house, UpCountry hosts a local artist monthly with Bad Craft, an artist shop located in Black Mountain, NC. The brewery will be showcasing one artist a month to display their artwork at the taproom of UpCountry for purchase and display. Apart from a month long campaign, every artist will get a designated Pint Night at the brewery and Bad Craft. The artist of the month can present and also discuss their work along a pint glass featuring the work of the artist. UpCountry will always value the support of local music, art and beer and they'll continue to support all of these. Community and business relationships are important for John Cochran, the owner of UpCountry, together with the support of the staff so the brewery will always anticipate continue the Pint Nights.

Music

UpCountry brewing is always proud to offer live, local music on a nightly basis. Once you've taken the friends and family to the tourist spots like Biscuit Head, Nine Mile, and Rocky's Hot Chicken Shack, bring them down to UpCountry for an intimate night of Bluegrass, Open Mic, Music Bingo, or live local music on Thursday, Friday, and Saturday nights. We like to host solo musicians like Dave Desmelik, Anya Hinkle, Old Sap, Stephen Horvath, Robin Lewis, Nikki Forbes, Scott Stetson, and more. We're even hosting those Jerry Garcia and Grateful Dead Tributes. These include bands like Phuncle Sam, The Paper Crowns, and The Dirty Dead. Other bands that we love to host include The Junk Drawer, Mama Danger, the Free Wheelin' Mamas, Cat and Crow, Kaizen with Jeff Sipe, Astral Plainsmen, Cyndi Lou and The Want to, Sirius B., Moonlight Street Folk, The Dirty Badgers, and several more.

Apart from hosting live music, it's already known that UpCountry Brewing is a bunch of hardcore Phish fans. The brewery was noted for live streaming music, but it's sensitive to Phish plays. They pull down the large projector screen to stream the show and clear the chairs and tables in the music room so everyone can dance. The other known live streams that the brewery is concentrating on are Widespread Panic, Dead and Co., and Umphrey's McGee. UpCountry motivates Asheville to bring some friends, enjoy some brews, and boogie!

You can check our website or social media pages to understand what is happening. We're going to have something that will appeal to everyone. Our social tag is simply @upcountrybrew and we may be found on Facebook, Twitter, and Instagram.

We offer all our music with no cover charge. UpCountry does not want to limit live music to having a cover charge, which is why all of our events are free to the public.

Family Friendly/Outdoor Focused

UpCountry Brewing values being family and kid friendly. We've got a huge outdoor patio space with games for the kiddos in addition to a cornhole set for friends and family to enjoy. Our patio in addition to courtyard are also dog friendly.

At UpCountry Brewing, we always feel that beer and outdoors are related with each other. UpCountry Brewing always value the outdoor activities that Asheville will offer from floating down the river to trying the mountain trail. Our outdoor space is a favorite for Asheville residents and visitors.

LOCALS AND VISITORS

UpCountry Brewing values being that brewery nested in West Asheville for locals to enjoy in addition to a stop right off of Interstate 40 for tourists and visitors. Found on Haywood Road in West Asheville, we're surrounded by thousands of neighbors and are proud to be their 'neighborhood bar' for parties, big gatherings, or simply having a beer with friends.

Think of UpCountry when you've exited Highway 26 and you're coming up Patton... but especially think of UpCountry when you're craving a cold, craft beer. We're just right across The Odditorium, which a place in West Asheville that you should never miss after or before you decide to come to our place.

For tourists or just for those passing through, UpCountry offers a welcoming and personable experience. We've got a friendly and certified staff so we know everything about beer. Our beer-tenders are able to offer suggestions based on the kinds of beer you and your friends enjoy. It is referred to as the Beer City Capital of the United States.

Tours

UpCountry Brewing offers beer tours by special request. Just check our website for information! Along with beer tastings and a tour of the new taproom, you'll receive a guided tour of the brew house and in addition to a 'Beer 101' crash course in the way to make and produce beer. Apart from the beer making process, you can understand the equipment of UpCountry Brewing and how every beer is brewed together with the recipe invention to kegging out the finished product.

Stopping by Asheville for a visit? Interact with Asheville Brewery Tours or LEAP Frog tours for a guided tour of UpCountry Brewing alongside a minimum of two other breweries in your community. Utilizing these tours is an excellent strategy to tour multiple breweries in your community while learning how each brew house differs from the last in terms of size, production, beer styles, and more.

Merchandise

While you're here, make sure you pick up some merchandise! UpCountry offers t-shirts, hats, patches, caribeaner mugs, pint glasses, growlers, and more for purchase. And, of course, do not forget your beer to go! We offer growlers and cans for your adventures, whether it be at home, on the river, or at a campsite.

Good Beer Hunting

UpCountry's latest logo re-design have been the best and it's all thanks to Good Beer Hunting in Chicago, IL. Designers Michael Kiser, Cooper Foszcz, and Mike Duesenberg have done a phenomenal job with creating the labeling artwork for UpCountry's Hop Dread, Mangose, Isoprene Hazy IPA, and UpCo Mountain Lager. There are plenty of canning designs on the way so you should stay tuned.

Georgia Bulldogs

If you don't know yet, the owner of UpCountry Brewing is a DAWG Alum. UpCountry has now become a go to spot in Asheville in watching the Georgia Bulldogs. You have to keep an eye out because Cochran will surely wear his jersey.

Private Parties

UpCountry is hosting wedding rehearsals, catering events, private events, birthday parties and more. Plan yours here! The floor layout of UpCountry is very unique since we've got 2 separate spaces to enjoy your special event. Whether this is a graduation celebration, an out of town meet up or an office party, we got you covered.

Outside Festivals And Fun

Asheville has so many cool areas to examine out, especially in the beer-related scene. Asheville is also referred to as a home for different festivals. UpCountry has made an appearance at many of these, including Burning Can, Asheville Beer Festival, Oktoberfest, Beer City Festival, Battle of the Burger, Brewgrass, Asheville Beer Expo, and more. UpCountry loves participating in anything that gets individuals to try the delicious beer that they create.

In Summary

UpCountry Brewing focuses on local support through art, music and nonprofit. Bottom line is that UpCountry's passion for craft beer coupled with a memorable experience with friends, family, and the outdoors makes it a wonderful place to grab a beer with friends.

Whether you take this beer to the mountains or it takes you, we will see you there.



Come See Us